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FlightScope® Opens New Worldwide Sales & Marketing Headquarters

7 July 2008
ORLANDO, Fla. (July 7, 2008) FlightScope® by EDH, a premier portable indoor-outdoor ball-flight and launch monitor and the world's first-ever 3D tracking radar for golf, has relocated its worldwide sales and marketing division to the Orlando, Fla., area from its company headquarters in Stellenbosch, South Africa. Several key FlightScope executives will operate from the new office. Henri Johnson, president and CEO of EDH US, LLC, will spearhead the operation.

As we build on our worldwide success, we are pleased to relocate our sales and marketing division to Orlando, Johnson said. Our global reach is expanding to accommodate increasing demand for FlightScope technology across North America, and our new sales and marketing headquarters will help facilitate that growth.

FlightScope's high-level performance and growing success are a reflection of ongoing technological research and development with an unflagging emphasis on precision and consistency of results. In conjunction with the company's expansion plan, additional FlightScope territorial representatives are being hired in the U.S. and Canada. FlightScope recently was awarded the GolfTest USA Seal of Excellence for superior quality, value and performance.

FlightScope, a feature-rich device which is far more than just a golf launch monitor, has been discovered worldwide for its advanced technological attributes. Academies, golf equipment manufacturers, clubfitters, retailers, and green-grass and practice facilities have embraced FlightScope's advanced technology.

FlightScope first was demonstrated in Ponte Vedra Beach, Fla., in 2001 and was introduced at the 2004 PGA Merchandise Show. In addition to its use at high-profile teaching academies and clubfitting venues worldwide, FlightScope is utilized for personal practice by tour professionals and avid golfers devoted to game improvement. It is known for its ease of use as well as the precision and accuracy of its technology. FlightScope employs phased array and ballistic tracking technology to record accurately the ball trajectory and to provide actual launch data. The characteristic distinguishing FlightScope from existing launch monitor technology is that FlightScope records the trajectory accurately in the precise environment in which the ball travels, thereby providing actual rather than implied data. The resultant ability of golfers, clubfitters and instructors to see the actual ball trajectory at various angles allows them to make precise adjustments for enhanced performance.

EDH, maker of FlightScope, is a product development company founded in 1989 by Henri Johnson, inventor and electronic engineer, in Stellenbosch, near Cape Town in South Africa. EDH develops products for the defense and sports markets, and has as its core expertise the design and development of 3D tracking radar systems.

For more information, see www.flightscope.com